Build-A-Bear turns away customers due to huge response on 'Pay Your Age Day'

Hundreds turned away at Build-A-Bear

CHARLOTTE, NC (WBTV) - Build-A-Bear Workshops were forced to close long lines at stores around the country on Thursday after hundreds of families swarmed malls to snag a deal on a stuffed bear.

The company was allowing customers to pay their age for a furry friend on Thursday for their "Pay Your Age" sale. For one-day only, customers were able to pay for a teddy bear at a cost-based off their age.

The offer was valid to Bonus Club members, which is free for all to enroll in.

Build-A-Bear Workshop announced around 11 a.m. that they were unable to accept additional customers at their stores across the country "due to crowds and safety concerns."

The company closed lines in stores in the United States and Canada just hours after many of the stores opened.

"We understand some guests are disappointed and we will reach out directly as soon as possible," the company said in a statement.

Officials with Concord Mills and the Carolina Place malls tweeted just before 11 a.m that they had longer lines than expected. Mall officials said they were required by local authorities to limit the lines and crowds due to safety concerns.

A sign was posted outside the Build-A-Bear Workshop at the Concord location saying that the event had ended.

Some people said they had been waiting outside the Concord Mills Build-A-Bear Workshop location before 6 a.m. Thursday morning.

One customer who went to the Carolina Place Mall captured a video of the long lines wrapping around a good portion of the mall.

The company says they plan to "reach out directly as soon as possible."

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