A German-based toy company is moving its North American Headquarters from Ottawa, Canada to the Queen City.
Schleich North America Inc. bills itself as the world-market leader in soft plastic figurines and collectables, according to a news release from the company on Tuesday.
The Schleich North America Inc. headquarters and distribution center is located in 125,000 square feet of office space at 10000 Twin Lakes Parkway in North Charlotte. The company will employ over 60 full-time employees and plans to be fully operational by May 1.
"We are excited to call Charlotte home to our North America operations," said Walter Haack, President of Schleich North America Inc. "With the United States being our second largest market, we have the capacity to grow here, meet increased demands for our products and potentially outpace our German sales or headquarters in size. Just like the power of imagination lives within our toys, it also lives within our plans for strategic growth."
With more than 4,000 employees worldwide, Schleich, produces over 50 million figurines a year. What started out as comic figurines in the 1950's including The Smurfs, Snoopy and The Muppet Show characters has expanded to include animals. The design of the SCHLEICH play worlds, the creation of the production tools and quality and safety tests are done in Germany. Production of the toys takes place both at the company's German headquarters in Schwäbisch Gmünd and in other production facilities abroad.
With the relocation to the Charlotte distribution center with easy access to the I-77 and I-85 corridors, Schleich will be closer to the retail customers that the company distributes to in the U.S. and Canada. The new location also consolidates the sales, marketing and administration in the same building as the operations group which will help improve communication and efficiencies in the new location.
Adds Don Rothwell, Senior Vice President of SCHLEICH North America Inc., "Charlotte has so much to offer in terms of its vibrant business climate, close proximity to shipping ports and central location. We look forward to adding to the global advancements in this region through participation and contribution in the business sector and overall community."
About Schleich The company, founded in 1935 by Friedrich Schleich in Schwäbisch Gmünd, is one of the largest toy manufacturers in Germany and a leading provider of original play concepts internationally, according to the release.